Hello! I’m Juliana Castro Varón, a creative director, designer, and the author of Papel sensible. I’m the Founder of the feminist open-access publisher Cita Press and the Senior Designer at the global human rights and technology NGO Access Now.

As a designer, I want to explore the assumptions behind technology and its users. In particular, I'm interested in design's impact in online civic discourse and disinformation. I have a traditional design background with an MFA in Design from the University of Texas at Austin (on a Fulbright scholarship), a BFA in Graphic Design from the National University of Colombia, and over eight years of experience with museums, universities, non-profits, and agencies—in product, research, digital and print. I've presented on art and design at conferences globally, speak three languages, and have lived in 10 cities in 4 countries. I like words English doesn't have, contemporary art, and carefully-designed inclusive products.

Cita Press – Creative direction, web design, UX/UI, branding.


Access Now – UX/UI, videos, minisites, visual identities.


Miscellany – Speculative design, branding, web, editorial, apps, etc.


Press & PublicationsShifter AnnualAIGA Eye on DesignAdobe XDLegacy PressIt's Nice ThatCBC SparkAIGA Design DiaryTypewolfThe Creative Independent.

Say hello ✺ You can email me or find me on – Detailed portfolio available upon request.

Colophon ✺ This website is under construction. It is being designed and coded by me. The text is set in the open-source fonts Wremena Light, designed by Roman Gornitsky and Inter, designed by Rasmus Andersson.

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